Marketing and Fundraising Data - Privacy Policy

Our contact details 

Name: Mental Health Innovations

Address

21 Whitefriars Street

London

EC4J 8JJ

Email: dataprotection@mhiuk.org

The type of personal information we collect 

We currently collect and process the following information:

  • Full name
  • Email address
  • We may ask for your postal address for specific campaigns
  • We may ask for marketing and campaign preferences

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

  • To sign up to our marketing campaigns and events and receive notifications.
  • To join our Facebook fundraising challenge and to receive a free t-shirt.

Facebook Fundraising Challenge

When you sign up to join our Facebook fundraising challenge from one of our Facebook advertisements, we ask for your full name and email address. This information is stored in Facebook. The data is then used in further Facebook advertisements that you will receive for 2 days, encouraging you to join the Facebook group. 

When you join the Facebook group, you are asked to fill in a form to register for your free t-shirt. In this form we ask for your full name, email address, postal address and your t-shirt size. This information is stored in GivePanel. We state that by supplying this information and clicking Submit, you are consenting to us using this information in order to process your fundraising and post your t-shirt. In order to fulfil this, we need to pass on this information to our t-shirt suppliers, Bluestep Solutions. We also ask if you would like to hear about our work and your fundraising via email. If you click ‘yes’, then we will use your email address to contact you, but we will not contact you in this way if you click ‘no’.


Basis for processing

Under the UK General Data Protection Regulation (GDPR), the lawful basis we rely on depends on the information we are collecting and the specific context: 

  1. Your consent. You are able to remove your consent at any time. You can do this by contacting dataprotection@mhiuk.org
  2. Legitimate interests; for example where applying for a free t-shirt, we need your name and address to send this out to you.


How we store your personal information 

We may need to share your data with 3rd parties during some of our marketing campaigns. This will be in accordance with our supplier policy and UK GDPR.

If you completed a Facebook form as part of our Facebook advertising campaign promoting our fundraising challenge, then your information (name and email address) will be safely stored in Facebook. Read Facebook’s Privacy Policy here. We will keep your information as long as we have a legitimate business need for doing so and according to our retention policy. After this time it will be securely destroyed.

If you completed a form to register for your free t-shirt as part of our fundraising campaign, then your information (name, email address, postal address and t-shirt size) will be safely stored in GivePanel. Read GivePanel’s Privacy Policy here. We will keep your information as long as we have a legitimate business need for doing so and according to our retention policy. After this time it will be securely destroyed.


Your data protection rights

Under data protection law, you have rights including:

Your right of access - You have the right to ask us for copies of your personal information. 

Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete. 

Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances. 

Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances. 

Your right to object to processing - You have the right to object to the processing of your personal information in certain circumstances.

Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at dataprotection@mhiuk.org if you wish to make a request.


How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at dataprotection@mhiuk.org

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:            

Information Commissioner’s Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AF

Helpline number: 0303 123 1113

ICO website: Home