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22 June 2022

We team up with Harry Kane and Leyton Orient for the new football season

We're thrilled to announce that, for the 2022/23 football season, Shout will feature on the front of Leyton Orient’s home shirts, thanks to a special sponsorship partnership between the Club and Tottenham Hotspur striker and England captain, Harry Kane.

This is the third year that Kane has provided front-of-shirt sponsorship for the Club’s men’s and women’s teams to support charitable causes close to his heart. Kane's relationship with the Club goes back to 2011 when he joined the O’s on loan and they gave him his professional debut in football.

Our CEO, Victoria Hornby OBE, joined representatives from Leyton Orient at the Museum of London to launch this season’s partnership, where a display on the life and career of Harry Kane is currently being hosted.

The shirt sponsorship will help to raise awareness of the importance of mental health to new audiences, particularly men, and let people know how to access support if and when they need it.

10% of the proceeds from the sale of each shirt will also be donated to Shout to help us continue our vital work, providing free, 24/7, confidential support to anyone in distress. The home shirt is available to pre-order from today at the Club store.


I am pleased to welcome Shout to this partnership. Covid has presented many challenges, and these have affected the mental health and wellbeing of many people. Shout provides a vital helpline and resources to the public, helping to positively improve mental health and wellbeing. The special charities I have chosen for the front of shirts all mean a lot to me, and I hope this platform will help them receive the exposure and support they need.

Harry Kane Tottenham Hotspur striker and England captain
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We are incredibly grateful to Leyton Orient and Harry Kane for choosing Shout as the sponsor for this season’s home shirt. Every penny raised through the partnership will enable us to take more conversations that could save lives. We want to let Orient fans – and football fans across the nation – know that we are here for you, 24/7, for whatever you’re going through.

Victoria Hornby OBE CEO of Mental Health Innovations, the charity behind Shout
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Mental health continues to be a key driver for both Harry and the Club and we are extremely pleased to welcome Shout. The Club and all associated with it would like to thank Harry and his team for their continual support for what is an amazing gesture that has continued to be a magical partnership.

Josh Stephens Head of Commercial at Leyton Orient FC
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In this video for Orient fans, our CEO Victoria Hornby talks all things Shout and explains how this important partnership will help to raise awareness of mental health, particularly for men, and let people know how to access help from Shout when they need it.