We use necessary cookies that allow our site to work. We also set optional cookies that help us improve our website. For more information about the types of cookies we use, visit our Cookies policy.

Cookie settings

Marketing and Fundraising Data Privacy Policy

Last updated 18 February 2025.

Our contact details 

Name
Mental Health Innovations

Address
Mental Health Innovations
PO Box 78319
London
W10 9FE

Email
[email protected]

The type of personal information we collect 

We currently collect and process the following information:

  • Full name
  • Email address
  • We may ask for your postal address for specific campaigns
  • We may ask for marketing and campaign preferences

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

  • To sign up to our marketing campaigns and events and receive notifications
  • To join one of our fundraising challenges or events and to receive your free Shout merchandise  

We may work with third parties on some campaigns who may pass sign-up data to us. In these cases, the purposes will be made clear on the sign-up form.

Newsletters and mailing preferences

If a user decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. The subscription data you provide (usually name and email address) will be stored according to Mailchimp’s Security Policy. 

If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email. Alternatively, you may contact us via [email protected]. 

We may use third party service providers to help operate our campaigns or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes, provided that you have given us your permission.

Fundraising challenges

Shout is currently partnered with the following organisations that run in-person fundraising challenges: Choose a Challenge, Run for Charity, Action Challenge, Discover Adventure, The Kiltwalk, Conquer 24, Skyline Events, Ultra Events, and Charity Challenge. By booking to take part in a fundraising event on behalf of Shout, you agree to that relevant partner’s policies, including but not limited to:

When you opt in to marketing communications from Shout as part of your participation in a fundraising challenge or event, you agree to Shout’s Newsletters and mailing preferences, as above.

Basis for processing

Under the UK General Data Protection Regulation (GDPR), the lawful basis we rely on depends on the information we are collecting and the specific context: 

  1. Your consent. You are able to remove your consent at any time by contacting [email protected]
  2. Legitimate interests. For example, where you would like to receive Shout-branded merchandise, we need your name and address to send this out to you.

How we store your personal information 

We may need to share your data with 3rd party suppliers during some of our marketing campaigns and fundraising events. This will be in accordance with our supplier policy and UK GDPR.

Fundraising platforms

When you use a third party fundraising platform, like JustGiving, Enthuse, Tiltify or Raisely, you agree to your data being collected and stored in line with the relevant platform’s terms and conditions and privacy policies. These fundraising platforms may then share your data with us, unless you've chosen not to share data or receive marketing communications. 

Mental Health Innovations is not responsible for how your data is collected or stored on third party fundraising platforms.

Newsletter preferences

Your data will be stored  according to Mailchimp’s Security Policy, as specified under Newsletters and mailing preferences.

Your data protection rights

Under data protection law, you have rights including:

  • Your right of access: You have the right to ask us for copies of your personal information.
  • Your right to rectification: You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
  • Your right to erasure: You have the right to ask us to erase your personal information in certain circumstances.
  • Your right to restriction of processing: You have the right to ask us to restrict the processing of your personal information in certain circumstances.
  • Your right to object to processing: You have the right to object to the processing of your personal information in certain circumstances.
  • Your right to data portability: You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at [email protected] if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at [email protected]

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:            

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

ICO website: ico.org.uk